22nd July - Post Prompt
TODAY IS ALL ABOUT EDUCATING YOUR FOLLOWERS ON WHAT YOU DO
I want you to share something you love about your offering that makes it different and better from its competitors. Think of unique ways that you can illustrate your differentiating factor through story-telling.
Be sure to speak about this differentiating factor in an excited and proud way. It should feel as though you’re letting them in behind-the-scenes to what your “x-factor” is. THIS is why people decide to buy from you!
Bonus points if you can visually show your followers what you mean and give them a behind-the-scenes look, but totally understand if you can’t, as not all of us have physical products.
The whole point of this is to allow people to have a better understanding of what you offer, by sharing it in a proud way.
TIPS & HINTS:
If you’re in Network Marketing & or a business where you sell virtually the same thing as everyone else, your differentiator might be YOU. What do YOU bring to the table for your clients that makes the experience different, special or unique?
Here are some examples of how to get started:
“Do you ever just feel overcome with pride and joy at the work you do in the world? Well today that’s me! So I decided to share with you a few of the things that make my __*insert thing you sell here*___ special and unique!”
“I love what I do SO MUCH but what I think makes all the difference is ________*insert differentiator here*_______”
A coach might say: “I absolutely love working with my clients on their health but what I’ve started to realise is that what I’m really good at in my sessions is ____________. It’s my super power and something I absolutely *love* being able to offer!”